Our Story

Most people spend their day chasing energy and their night trying to come down from it. Day/Dream was built to end that cycle.

The pattern is everywhere. Coffee in the morning. Something caffeinated in the afternoon to push through. Then lying awake at night, wondering why it's so hard to wind down.

Here's why: caffeine has a half-life of five to seven hours. Half of what you drink at 2pm is still circulating at 9pm. The cup you grab to survive the afternoon is the reason you're staring at the ceiling at midnight — and the reason you reach for more the next morning. The cycle feeds itself.

Day/Dream is designed around the way caffeine actually works in your body.

Morning Energy delivers 200mg of natural caffeine when your body is primed for it.

Midday Boost gives you just 50mg — enough to sharpen the afternoon without stealing your sleep.

P.M. Relax helps you wind down naturally, no melatonin required. Every formula is NSF Certified and clinically dosed. Zero sugar. No proprietary blends. No artificial anything.

Day/Dream. Every part of your day, at its best.

Find us at Wegmans, on Amazon, or right here.